How to Enhance Engagement by Using 9 Facebook Advertising Tips
1) By Getting Personal
Obviously people want to get in touch with you at personal level so that they can relate to you or your company directly. Smart Passive Income is very effective in posting diverse posts but the attractive part of his posting is his private life. Be smart with getting personal, this is all you need.
2) By Using Visual Aid
There is no doubt in it that visual marketing has proved to be effective. Using visual aid allows engaging your clients more as pictures are considered to be influential. It brings more visitors as compare to simple text post.
Numerous pictures are used successfully by Home Depot in fun games, project ideas and posts that feature employees. Just by using pictures, they can drive their clients wherever they want.
3) By Launching a Contest
To bring entertainment to facebook page, Facebook Contests are very crucial. They can increase your likes and lists as well as they can make your product and service effective.
Many contests are used by How to Market Your Horse Business to make the page valuable and popular.
4) By Adding Fun Element
No one is actually deprived of sense of humor. Salesforce has wonderful characters like “VP of fun and SaaSy” on its facebook page. Just try Using humor as it enhances the interaction style on facebook. In order to get more likes, comments and shares, you need to entertain your clients.
5) By Supporting a Cause
There are several pages that hold some causes whether to support their own company or by organizing events that carry other issues. The tremendous example is Little Man Ice Cream which runs many events that support causes. One of their events supported a farm that provides marvelous food.
6) By Using Facebook Applications
To make your page interested and attractive, you must use the Facebook’s features such as apps, and highlighting along with pinning posts.
Tumi is very popular because of its usage of features such as contest app, pinning the contest post and highlighting the contest.
7) By Considering your Private Profile
The one who wants to start one’s own business can be anyone such as a consultant, author or realtor. Just don’t lose your personal identity and use your own personal facebook profile to increase engagement of clients. This would surely help you a lot in effective marketing. As a Realtor, Brent Humpherys, has branded his business and still uses his own personal profile for marketing. According to Brent, 80% of his work directly relates to his charisma and genuine identity on Facebook.
8) By Using Unique Content
It means your content should not only fulfill your demands but it should target the clients’ issues directly. Medtronic Diabetes responds to clients regarding their issues very efficiently. Not merely on posts, but they mark their viewers in facebook timeline as well as cover photo.
Moreover, they have launched an application on facebook page that helps people to open up and share their stories to be attributed. It enhances the way to look at the stories and to decide which story should be featured and why.
9) By Crediting your Fans
Never take your community as granted. Campbell’s Soup is said to be as Fan-oriented as it uses posts and pictures to express the love with the fans. Therefore, you need to express your love with community too as ultimately what you need is your entire fan following.